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Megan Thee Stallion Joins Victoria's Secret Fashion Show — Melanin News | Melanin
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Megan Thee Stallion Joins Victoria's Secret Fashion ShowCulture

Megan Thee Stallion Joins Victoria's Secret Fashion Show

2w ago

Megan Thee Stallion is set to take center stage at the Victoria's Secret Fashion Show, fulfilling a long-standing personal aspiration. The three-time Grammy Award winner, known for her "Hot Girl" persona and powerful advocacy, will perform at the highly anticipated event, scheduled for October 18, 2026, in Los Angeles. This announcement marks a significant moment for the artist, who has openly expressed a desire to be part of the iconic fashion spectacle for years.

The news broke on Tuesday, September 29, 2026, with Megan Thee Stallion herself confirming her involvement via social media. Her excitement was palpable, as she shared with fans, "Hotties, my dream has finally come true! I'm in thee Victoria's Secret Fashion Show. Tune in October 18 to see me get my wings." The show promises an all-female musical lineup, a tradition the brand has embraced in recent years to align with its evolving image.

Image related to Megan Thee Stallion Joins Victoria's Secret Fashion Show
Related image from the original report Source

Joining Megan Thee Stallion on the performance roster are the multinational girl group KATSEYE, pop sensation Tate McRae, and country artist Megan Moroney. KATSEYE, which debuted in June 2024, emerged from the 2023 audition program "The Debut: Dream Academy" and is managed jointly by HYBE and Geffen Records. Canadian singer Tate McRae, globally recognized for her hit "Greedy," will bring her dynamic stage presence to the event.

The 2026 Victoria's Secret Fashion Show is making a geographical shift, moving from its traditional New York base to Los Angeles. Adam Selman, Victoria's Secret EVP and Chief Creative Officer of Victoria's Secret & Pink, cited the need for a larger, bolder production as the reason for the change. Selman explained, "I wanted this to be bigger and bolder than last year, and we couldn't find a space in New York that could house all the things that we wanted to do." He further described the creative vision for this year's show as "Fandemonium," exploring a "different side of Americana and this sort of idea of the American dream." The event will be streamed live globally across Victoria's Secret's official YouTube channel, Instagram, and TikTok accounts, starting at 4:30 p.m. PT. Confirmed runway models for the show include Gigi Hadid, Paloma Elsesser, Anok Yai, Alex Consani, and Ashley Graham.

Megan Thee Stallion's involvement is particularly poignant given her past aspirations. Reports indicate that as far back as 2011, she shared on social media her dream of becoming a Victoria's Secret model. Her journey to this stage has been marked by a rapid ascent in the music industry, culminating in three Grammy Awards and a strong public platform for female empowerment, a theme that resonates deeply with her "Hot Girl" brand.

Victoria's Secret Fashion Show
Victoria's Secret Fashion Show Source

This upcoming show is also a crucial part of Victoria's Secret's broader strategy to reinvent its brand. The fashion show, which first began in 1995, was once a major cultural event, reaching peak viewership in the early 2000s. However, the late 2010s brought significant challenges for the brand, facing widespread criticism for its perceived lack of inclusivity, adherence to narrow beauty standards, and accusations of sexism and ageism.

A pivotal moment in this decline occurred in 2018 when then-Chief Marketing Officer Ed Razek controversially stated that the brand would not feature transgender or plus-size models, asserting that the show was a "fantasy." These comments ignited public backlash and contributed to a sharp drop in viewership, ultimately leading to the cancellation of the fashion show in 2019.

In the years since, Victoria's Secret has undergone a substantial transformation. The company spun off as an independent entity in 2021 and has since pivoted its focus towards diversity, comfort, and authentic empowerment for a wider range of women. The fashion show made its return in 2024 with a revamped format, featuring an all-women musical lineup that included artists like Cher, Tyla, and Lisa of BLACKPINK. The 2025 show continued this trend with performances from Karol G, Madison Beer, Missy Elliott, and TWICE.

The inclusion of artists like Megan Thee Stallion, whose career is built on themes of self-assurance and female empowerment, aligns perfectly with Victoria's Secret's current brand narrative. Her presence on such a global platform reinforces the brand's commitment to a more inclusive and modern image, moving away from its controversial past. This collaboration also comes at a significant time for Megan Thee Stallion herself, as she is reportedly preparing for her "Act III" project and recently announced a distribution deal between her company, Hot Girl Productions, and Interscope Records.

As the Victoria's Secret Fashion Show prepares for its 2026 return in Los Angeles, the spotlight on Megan Thee Stallion underscores a new chapter for both the artist and the brand. Her performance is set to be a highlight of an event that seeks to blend high fashion with contemporary music, further cementing Victoria's Secret's efforts to reclaim its cultural relevance through a renewed emphasis on diversity and empowerment.